Cities with emotional intelligence, human-centered and inclusive. Yesterday, we spoke about city branding and our case study “Fundão, Embracing Place” at the Portugal Smart Cities Summit, together with the Mayor of Município do Fundão, Paulo Fernandes, and Cláudia Pereira from INDEG-ISCTE Executive Education, who highlighted the importance of joining forces to create smarter cities tailored to human needs.
Inicial is at the forefront, helping to give visibility to brands and projects with purpose and values for the future.
The “Fundão, Embracing Place” project is an excellent example of how city branding can promote territorial cohesion and act as a catalyst for social and economic change.
#SmartCities #CityBranding #Inclusão
#Diversidade #CoesãoTerritorial Fundão #Inicial #Fundão_TerradeAcolhimento
#MoveToFundão
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